Live On is set to be a romance story that follows the lives of Baek Ho Rang (Jung Da Bin), who is at the top of the food chain at her high school where being trendy and popular brings higher social status, and Go Eun Taek (Minhyun), a perfectionist who is the head of the broadcasting club.
Baek Ho Rang joins the broadcasting club in order to get help from Go Eun Taek in uncovering the identity of a mysterious figure who is trying to bring to light parts of her past she wants to keep hidden. Baek Ho Rang immediately shot up to social media star status because of her beautiful looks and is one of the most popular girls at Seo Hyun High School. Despite being at the top of the social pyramid, she only has one true friend as she believes she is the center of the universe and looks down on others. Meanwhile, Go Eun Taek is in charge of the school’s broadcasting club and is someone who is sensitive, detail-oriented, can sometimes be irritable, and plans everything out perfectly. Though he is strict and inflexible when it comes to his leadership, he never shies away from any task that is given to him and is loved by his fellow students.